Banking-as-a-Service case study

by | 15 Nov 2021

myTU case study, by Antonio Gotovac

The promise of Banking-as-a-Service is simple: by embedding financial services, companies from different industries can better serve their customers and at the same time add new revenue streams for themselves.

But how does that work in the case of probably the biggest industry in the world, which billions of people consume every day?

Can the integration of digital banking capabilities revolutionize Travel, the industry so notorious for its lagging digital transformation?

If you ask Raman Korneu, financial services expert with 20+ years in Banking, his answer will be – “For sure!”

That’s exactly what he set out to do with myTU – Banking-as-a-Service ecosystem focused on servicing the Travel industry.

The success story was originally published on Mbanq.com, where you can learn all about myTU’s exciting business model and the value proposition it brings to the Travel industry. Also be sure to check out myTU.co and maybe even try the app yourself.

Antonio Gotovac portrait photo

Written by Antonio Gotovac

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